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Twitter/IG: @RyanHawk12    https://twitter.com/RyanHawk12

Diego Perez is a New York Times bestselling author who is widely known on Instagram and various social media networks through his pen name Yung Pueblo. Online he has an audience of over 2.7 million people. His writing focuses on the power of self-healing, creating healthy relationships, and the wisdom that comes when we truly work on knowing ourselves. His two books, Inward and Clarity & Connection were both instant bestsellers. Diego’s third book, Lighter, debuted as a #1 New York Times best seller.


  • Using a pseudonym – Yung Pueblo means “Young People.” The pseudonym reflects a social commentary that points to humanity’s coming growth and maturation. The name signals a time when we will collectively transition from being ruled by shortsightedness and self-centeredness to having an elevated appreciation of our interconnectedness, which normalizes treating each other with a new and considerate gentleness.
  • Immigrants – Diego to the United States when he was 4 from Ecuador. His parents’ bravery, how much they had to sacrifice, and how hard they worked to give him, his brother, and his little sister a better life in the United States. His mom cleaned houses and his dad worked at a supermarket.
    • “For the first decade and a half, we felt the intense pressure of poverty.”
  • “I am less interested in debating and more interested in considering a topic collectively. Let’s peacefully share what we know with each other. When we arrive at diverging points of view, let’s focus on questions. How did you arrive to this point? Help me understand what you mean.”
  • “Saying less is incredibly helpful. Every thought is not valuable. Every feeling does not need to be voiced. What is often best is slowing down to spend time developing a clearer and more informed perspective. Ego rushes and reacts, but peace moves intentionally and gently.”
  • “You know you have matured deeply when you encounter someone’s rough emotions and instead of letting their volatility consume you, you mentally affirm within yourself “I am not going to join them in their turbulence.”
  • “Find a partner who increases your power instead of diminishing it. Complimenting each other’s qualities in a way where you make each other shine brighter is an immense gift. You not only lend your strengths to each other, you also keep the spark alive that inspires evolution.”
  • Great friends appreciate you and are not afraid of your growth. It’s easy to be around them. You root hard for each other to do well and show support when it’s not.
  • Create a reflection process for yourself. Write down what you’re grateful for… And reflect on the fact that everything is always changing.
  • Reserve judgment. Don’t be so quick to make up your mind about something. Instead of judging something or someone, approach them with curiosity and a sense of wonder.

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