Monthly Archives : July 2016

Episode 141: Jonah Berger – The Hidden Forces That Shape Our Behavior

Episode 141: Jonah Berger - The Hidden Forces That Shape Our Behavior Jonah Berger is a marketing professor at the Wharton School at the University of Pennsylvania and bestselling author of Contagious: Why Things Catch On and Invisible Influence: The Hidden Forces that Shape Behavior. Dr. Berger has spent over 15 years studying
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